Step Up to the Plate

As a multi-billion dollar industry with consistent annual growth, athletic programs at every level require highly trained experts to manage the business side of sports. Be a part of the essential behind-the-scenes lineup that helps athletes to shine with a Bachelor of Science degree in sport management.

Prepare for a career as a sport management professional who thinks critically, leads effectively and makes ethical decisions. Guided by the standards of the Commission of Sport Management, Colby-Sawyer’s curriculum allows you to focus on one of four concentration areas: sport business, sport information and media, sport studies, or sport and recreation leadership.

Small class sizes and multiple research and field experiences help you gain expertise in all facets of the sports industry, including media and communications, legal and financial services, sponsorships, sales and marketing, ticketing, event management, wholesale and retail sporting goods, coaching, nonprofits, community development, gaming, sport tourism, recreation and facility management.

Build your resume with two required internship experiences and a Capstone research project, then graduate ready for a big win in this exciting field.

Making the Cut

Qualified Colby-Sawyer sport management graduates are automatically accepted into the University of New Haven graduate degree programs in sports management. First-come, first-awarded scholarships are available for this top-ranked graduate program in Hartford, Conn.